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IFAW Use Cadbury Advert To Highlight A World Without Gorillas

jason — Wed, 17 Dec 2008 16:14:23 +0000

One of the most iconic TV adverts of 2008 came from Cadbury to promote their Dairy Milk chocolate. The advert featured a gorilla playing the drums to Phil Collins’ In the Air Tonight. That advert has been spoofed many times since, but it’s now being used by the International Fund for Animal Welfare to highlight the plight of gorillas. It’s message is simple, yet effective.. “a world without gorillas is nearer than you think”.

The IFAW and WWF work hard to protect gorillas and their environment. However, the battle is ongoing and conservation projects worldwide still require support.

Watch Your Own Heart Attack With The BHF

jason — Mon, 11 Aug 2008 11:20:34 +0000

The British Heart Foundation have launched a new TV ad campaign entitled “Watch Your Own Heart Attack”. This disturbing film shows how to recognise the symtoms of a heart attack from a first hand experience. It features Steven Berkoff and pulls no punches in explaining things. In fact Berkoff is decidedly creepy with his monologue and this makes the viewer pay even more attention to what he’s saying.

This is exactly how it should be and everyone should watch this film – simply because it could save someone’s life or even your own.

More details can be found at 2 Minutes, the official BHF Heart Attack promotional site.

To support the work of The BHF you can visit their donation & shop site.

Christian Aid 2008 TV Advert – Should It Be Pulled?

jason — Mon, 12 May 2008 11:50:46 +0000

It’s Christian Aid Week and their TV advert campaign is in full swing. The advert features a cartoon graphic style village being effected by strong winds and closes with the statement “Natural Disasters Always Hit the Poorest Hardest”. Of course, Christian Aid weren’t to know that a massive cyclone would decimate Myanmar, Burma – but should the advert be pulled?

On one hand it does seem in poor taste to use this advert given the plight of the Burmese people, but on another it does act as a timely reminder about the current problem in that region? You can find out more about Christian Aid Week at their official site, where you can donate online.

Earn 50p for Cancer Research With Feel Good Drinks

jason — Sat, 03 May 2008 16:19:44 +0000

Feel Good Drinks are running their first ever TV campaign and to accompany the event they’re donating some cash to Cancer Research. They will make a donation of 50p per view to Cancer Research for the first 10,000 views of their advert on You Tube in May. At time of writing there were just under 600 views, so there’s some way to go to reach the maximum 10,000 views total.

You can watch the video below, or click here to watch on You Tube.

Oxfam Unwrapped Christmas Gift Ideas

jason — Tue, 04 Dec 2007 22:59:28 +0000

Oxfam Unwrapped are encouraging people to buy useful gifts that help others this year with a fun tv advert featuring the likes of Helen Bonham Carter, Will Young, Rob Brydon and Helen Mirren. The advert shows the stars with the traditional “useless” gifts we sometimes give each other, and then suggests to buy something more useful to help others.

Some of the gifts you can buy from Oxfam Unwrapped include:

Feed children’s hungry minds. Buy 100 school dinners. £6

Build a toilet and help prevent the spread of deadly disease. £30

25,000 die every year from waterborne diseases. Give safe water. £36

Plant some hope. Buy an allotment. £24

Buy some mosquito nets and help prevent the spread of malaria. £15

Feed a family for a month. £25

Many mother’s and children die during childbirth. Help and train a midwife. £46

If you like the TV advert then Oxfam have released a video of the outtakes over on Youtube.

NSPCC Launch Click Campaign

jason — Tue, 30 Oct 2007 20:43:03 +0000

The NSPCC has launched a new advert to promote their Be The Full Stop campaign. The advert is below and the message is that one click doesn’t stop child abuse. However your one click to Be The Full Stop can lead you to a number of different ways to really get involved with helping to end cruelty to children. From making a donation to signing a petition, the NSPCC have put together an easy to use and informative website.

You’ll find positive tips for positive parenting, information about how to get involved plus how to get a full stop badge. Why not visit Be The Full Stop and make the first click to start supporting The NSPCC.