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It costs the NSPCC £4 to answer every call to ChildLine and £10 for every call to the NSPCC Helpline. Every call answered could save a child’s life. Currently, Childline is not able to answer all of the calls they receive and are desperately concerned for children who are not able to get through to them. This is where the Child’s Voice Appeal will help.

With the Child’s Voice Appeal, the NSPCC want to transform ChildLine and their own HelpLine to answer many more children’s cries for help. So that whether they call, email, text or contact the NSPCC online, there will always be someone there to listen and help. To make this happen, the Government is providing £30 million and the NSPCC need to raise a further £50 million – so they need your help!

You money will help the NSPCC to increase their call answer rate and talk to 90 per cent of the calls they receive every year from children. They also want to be able to pick up the phone to 80 per cent of the people who contact them on the adult helpline. Crucially, the NSPCC will expand their email and text counselling services so there will be more ways for children to get in contact with them.

£15 will pay for an hour’s counselling for a child, £50 pays for a traumatised child to have an hour with a social worker, £100 is 25 calls to Childline answered.

Click here for more information and details on how to donate.
Below is a clip of Esther Rantzen talking about the Child’s Voice Appeal.